Privacy Policy

1. Information We Collect

We collect only the information needed to respond to inquiries, schedule and provide services, and operate our business. Categories of information we may collect include:

• Name
• Phone number
• Email address
• Service address or property address
• Information you submit through our website contact forms or quote request forms
• Communications with us by phone and SMS, including the content of those communications
• Website usage data collected automatically through Google Analytics, such as pages visited, approximate location, device type, browser, and referring source

We do not knowingly collect sensitive personal information, including government identification numbers, financial account numbers, health information, biometric data, precise geolocation, or information about religion, race, ethnicity, or sexual orientation.

2. How Information Is Collected

We collect information through the following methods:

• Contact forms. Information you provide directly when you submit a form on our website.
• Phone calls. Information you share when you call us to request service or ask questions.
• SMS communications. Information you share when you text us or respond to messages we send.
• Automatic analytics tracking. Information collected automatically when you visit our website, primarily through Google Analytics.

3. How We Use Information

We use the information we collect for the following purposes:

• To respond to your inquiries and questions
• To provide quotes, schedule appointments, and deliver services
• To provide customer support and follow up on completed work
• To send service-related SMS communications, and marketing or promotional SMS messages where you have provided consent
• To improve the performance, content, and usability of our website
• To comply with legal obligations and protect our legal rights

4. SMS Communications & A2P Compliance

When you provide your mobile number to us, the following terms apply to any SMS communications:

• Consent to receive SMS messages is not a condition of purchasing any goods or services.
• Messages may include service-related communications such as appointment confirmations, scheduling updates, dispatch notices, and follow-ups, as well as marketing or promotional messages where you have provided consent.
• To opt out of SMS messages at any time, reply STOP to any message you receive from us.
• For help, reply HELP to any message you receive, or contact us at (326) 220-6701.
• Message frequency varies based on your interactions with us.
• Message and data rates may apply, depending on your mobile carrier and plan.
• Mobile carriers are not liable for delayed or undelivered messages.
• Phone numbers and SMS consent are never sold, rented, or shared with third parties for marketing purposes.

5. Data Sharing

We do not sell your personal information. We share information only in the limited circumstances described below.

• Service providers. We share information with trusted service providers that help us operate our business and website. These providers include Webflow (website hosting and content management), GoHighLevel (customer relationship management, contact form handling, and SMS messaging), and Google Analytics (website usage analytics). These providers are required to safeguard your information and use it only for the purposes for which it was shared.
• Legal compliance. We may disclose information when required by law, subpoena, court order, or other valid legal process, or when necessary to protect our rights, property, safety, or the rights, property, or safety of others.
• Business transfers. In the event of a merger, acquisition, sale of assets, or similar transaction, information may be transferred as part of that transaction, subject to confidentiality protections.

Phone numbers and SMS consent are never shared with third parties for marketing purposes.

6. Cookies & Analytics

Our website uses cookies and similar technologies for essential website functionality and for analytics purposes only. We use Google Analytics to understand how visitors interact with our website, including pages visited, time spent on the site, device and browser information, and referring sources. This data helps us improve our website's content and performance.

We do not use cookies or any other tracking technology for advertising, behavioral targeting, or cross-site remarketing. You can control cookies through your browser settings, although disabling certain cookies may affect website functionality.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect the information we collect from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100 percent secure, and we cannot guarantee absolute security of your information.

8. Data Retention

We retain personal information only for as long as is necessary to fulfill the purposes for which it was collected, including providing services, responding to inquiries, maintaining business records, and complying with legal, tax, accounting, or regulatory obligations. When information is no longer needed, we take reasonable steps to delete or anonymize it.

9. Your Privacy Rights

Subject to applicable law and reasonable verification of your identity, you may have the following rights regarding your personal information:

• Access. Request information about the personal data we hold about you.
• Correction. Request correction of personal data that is inaccurate or incomplete.
• Deletion. Request deletion of your personal data, where legally permitted and where we are not required to retain it for business or legal reasons.

The State of Ohio does not currently have a comprehensive consumer data privacy statute. If applicable Ohio privacy laws are enacted in the future, we will update this Privacy Policy to reflect any additional rights they grant.

To exercise any of these rights, please contact us using the information in Section 13 below.

10. Third-Party Links

Our website may contain links to third-party websites that we do not own or control. This Privacy Policy does not apply to those websites. We are not responsible for the privacy practices, content, or security of any third-party websites. We encourage you to review the privacy policies of any third-party site you visit.

11. Children's Privacy

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us using the information in Section 13 and we will take reasonable steps to delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes will become effective when posted. Your continued use of our website or services after changes are posted constitutes your acceptance of the updated Privacy Policy.

13. Contact Information

If you have questions about this Privacy Policy, or if you would like to exercise any of your privacy rights, please contact us:

Felton's Heating Cooling and Refrigeration
Phone: (326) 220-6701